Hi, I’m Anca
A highly caffeinated copywriter and content marketer, happily working next to a snoring sausage dog pup. I lived and worked in London until late 2020, when I relocated to Bologna and started Copy & Coffee.
Long story short…
I have a Bachelor’s Degree in Journalism and Media Studies and a Master’s in Marketing from the University of Portsmouth in the UK, and 5+ years of experience in marketing & communications in publishing and travel. I run a blog and self-published a book.
My first love after university was publishing – from leading trade and academic publishers (HarperCollins; Little, Brown; SAGE Publishing) and publications (Schön! Magazine) to a marketing company specialised in the publishing industry (Authoright).
Later, I joined a marketing agency and worked on projects for various clients, including the Rubix Group, Merck and Amadeus. It was around that time that I started freelancing, writing copy for new businesses looking to create an online presence.
My last role was in travel marketing at the Collinson Group, where I worked on marketing & communications for Priority Pass: blog & social posts for the keen traveller (B2C), consumer communication journeys and client consumer toolkits (B2B & B2B2C).
Recently, I’ve been working with health & fitness coaches looking to promote themselves online without spending hours every day creating content and coming up with the right words, and with a very cool SaaS company in need of more awesome content.
My office assistant is Dora the Dachshund with the resting worried face. Dora doesn’t do much work, but she does watch me write the copy & drink the coffee, and I suppose this makes her staff.